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Obvious Ventures

Obvious Ventures believes that the most valuable companies of our time will be the ones solving humanity’s biggest problems. Their goal is to support entrepreneurs reimagining huge sectors of the global economy in ways that move the planet forward. 

The Ask

The World Positive Report is an annual print and digital publication that highlights the “world positive” entrepreneurs whose companies aim to affect change in areas of economic health, planetary health and human health. The theme for 2021 was Cause & Effect.

Agency: Pineapple SF 
Role: Art Director/Designer

The answer

Part magazine, part annual report, the 2021 World Positive Report includes compelling imagery and custom illustration and design choices that amplify the message of each article in a fun way. 

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