![fullwidthimages_Astor&Black](https://mehielcreative.com/wp/wp-content/uploads/2024/06/fullwidthimages_AstorBlack-1.png)
Client Description
Astor & Black | The premiere luxury custom clothier for athletes, celebrities and executives
Projects
Brand design, brand style guide, lookbooks, photo direction, digital illustration, sales toolkit
To establish themselves as a globally recognized luxury brand, Astor & Black needed to strip their brand down to the studs and create a modern and elevated brand look and feel. Armed with a shiny new logo, the CMO tapped Monica to develop and execute a new visual brand centered around elevated printed brand collateral and seasonal lookbooks.
![AB_branding_4](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_branding_4.jpg)
![AB_branding_2](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_branding_2-1.jpg)
![AB_branding_3](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_branding_3-1.jpg)
![AB_trio](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_trio.jpg)
![AB_SS_1](https://mehielcreative.com/wp/wp-content/uploads/2023/02/AB_SS_1.jpg)
![AB_SS_2](https://mehielcreative.com/wp/wp-content/uploads/2023/02/AB_SS_2.jpg)
![MC_AB_illustration](https://mehielcreative.com/wp/wp-content/uploads/2023/02/MC_AB_illustration.gif)
![ab_fw_hero](https://mehielcreative.com/wp/wp-content/uploads/2023/01/ab_fw_hero.jpg)
![AB_FW_1](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_FW_1-1.jpg)
![AB_FW_2](https://mehielcreative.com/wp/wp-content/uploads/2023/01/AB_FW_2.jpg)
![AB_illustration](https://mehielcreative.com/wp/wp-content/uploads/2023/02/AB_illustration.gif)
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