Copper Banking
Copper was a fast-growing fintech startup that gave teens the tools and education they needed to take control of their finances. They also invested over $5M to provide free financial education curriculum in high schools across America. Copper’s dynamic app empowered millions of families to earn, save, invest, and spend while learning real-world financial skills.
The Ask
With bold branding and a killer app, Copper was ready to jumpstart their brand marketing at launch with digital and in-person activations.
The answer
Extend the bold branding into a variety of marketing materials aimed at teens and their parents.
Mobile email and app store
Event signage
Social posts
